Monday 21 March 2011

Bordeaux 2010 - Twitter, Facebook, a Social Media Frenzy...

Posted by Julian Campbell, Buyer

The dust seems hardly to have settled on the 2009 Campaign and once again the team is joined together in collective fast as another week of Bordeaux En Primeur tasting looms. This annual marathon des calories is an epic of morning till night tasting interspersed liberally with plate upon plate of rich gallic cuisine that at times seems quite decadent and at other times downright unhealthy. It is not for the faint hearted but as per usual, in a little over a week, a full team of 8 will be intrepidly heading south, so that we might give as balanced and as in depth a view as is possible. If in the coming months one of us is advising you on what to buy in 2010 you can be sure we will have been there and tasted...

Throughout the week we will be supplying regular updates via a host of media. In a thoroughly modern embracing of the wonders of newfangled technologies the J&B team updates can now be found on Facebook (here) and Twitter (here and here) as well as our website and the blog. We will be posting and tweeting video interviews, tasting notes, very first impressions, daily updates and of course our hugely popular Hew's Views series so that you can have a first hand opinion of what the vintage holds in store.